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Tuesday, July 03, 2007 

Game Biz News

Report: Nintendo Wii Outsold PlayStation 3 6-to-1 in Japan Last Month

Tokyo - Nintendo's Wii video game console outsold rival Sony's PlayStation 3 by a 6-to-1 margin in Japan in June, Reuters reported, citing sales data compiled by Japan's Enterbrain magazine.

A total of 270,974 Wii consoles were sold in June, compared with 41,628 PlayStation 3 units and 17,616 units of Microsoft's Xbox 360.

The streak is ongoing for Nintendo, which beat the PlayStation 3's Japanese sales figures by 4-to-1 in April and 5-to-1 in May.

 

 

Sony, Nielsen Team to Measure Video Game Advertising

Foster City, Calif. - Sony Computer Entertainment America announced on Monday that it has partnered with ratings provider The Nielsen Company to develop a measurement system for game network advertising.

Under the agreement, SCEA will share game network traffic and other data from its PlayStation 3 and PlayStation Network, which Nielsen will use to create new measurements for calculating the reach, frequency and effectives of game network advertising.

Nielsen will then combine the SCEA data with its own game usage data, collected from more than 12,000 U.S. television households.

 

 

Research Reveals Gaming Provides Positive Experiences for Young People

http://www.gamespress.com/release.asp?c=t%0C%CBo%BD%01%B6j7%CAc%A1%DA

 

 

Italian Games Awards 2006

http://www.gamespress.com/release.asp?c=t%0C%CBo%BD%01%B6j7%CAc%AD%DC

 

 

Christian Game Developers Conference

http://www.gamespress.com/release.asp?c=t%0C%CBo%BD%01%B6j7%CAc%AC%D9

 

 

 

 

José María Aranda | Sierra Online | PH: 310.431.4736 | FX: 310.431.2736

 

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